AD SCRIPT_STYLE YOUR VOCALS.....!!!!!

By Athira Elssa Johnson -
Advertisement is something that we all are well aware of...professionals in this stream would know every fragment of it..consumers would have their interpretations of the same..opinion leaders would come up with their definitions added with few elements already said by great thinkers...there are many modes to reach to the public ..normally I would love to say "ethical modes" to disseminate your content to the public...what sparked me on ad regard is the thought that "if you are quite sure about the truthfulness in your advertisement" ...then ad is a sincere reminder...

 And so have I made quite a short Ad..( ads are normally short but there are several types of ads following different time slots)..when you describe something in a likely form that can fascinate people keeping truth intact...it becomes a perfect ad in my view...

 Herein let me present you the model of an ad...its about the southern state in India;Kerala..the place from where I belong to..and so is this ad  more dear to me...

 GENRE : ADVERTISMENT
THEME: KERALA(STATE IN INDIA)
ON MIC: ELSSA JOHN
SCRIPTED BY :ELSSA JOHN
STUDIO: LPU,PUNJAB
" Land of spices.land of palaces,Queen of Arabian sea,prince of granaries....a lot more and so is the 'god's own country' KERALA

 To feel the cool breeze around,peaceful sighs of the green leaves,chirping birds..visit this joyous jovial place KERALA.

 Because ,here you would be crowned with mesmerizing experience of fine,vintage and traditional souvenirs....

 Destinations and locations decorated with the soothing feel of scenic beauty..

 Backwaters,Ayurveda,martial arts,tributaries,waterfalls,wildlife sanctuaries.... on and on....

 for more details: log on to elssajohn.blogspot.com or contact to 7034255113 (this one is an example
 given)
****************************

 Its quite clear from this script that its normal,simple and not very different ..to be sincere...its not a stand out piece ..and that's how ad scripts are..its totally relied on the speaker's performance....the person on the microphone...his/her intonations,modulation and vocal styling will determine the run of the ad...more sharp and appealing the voice is ,the more listeners you attain.....
" I believe in the power of lived experiences and documenting stories . I try to survive amidst the stigma, hate and act against any means / system of oppression. Considers intersectionality as to be the most important in politics and elsewhere. Trying to learn, relearn and unlearn as a journalist. My beat is health and I pursue it with understanding of communities "

Comments

Post a Comment

Popular posts from this blog

PENNING HONOUR......

By Athira Elssa Johnson -
Image
Clipping of The New Indian Express July 4th 2016 The success of any visual presentation; be it film, documentary, docudrama, short film depicting any topic; unveils the strength that the script offers. The flesh and blood of a film is a powerful script. And the burgeoning script writers of the state are bringing novel sprouts in the writing sphere. Simon George, member of the production house; ‘Inspire Films’ mentions, “The prevailing film culture is quite promising with the advent of script writers who make the film a study material with facts and proper research; when it comes to our team we always look for a script that capture minds.” D S SAJITH Been hired to write scripts and write ups that are officially credited to some other person; D.S Sajith  has been into ghost writing since twenty years and is currently planning to make a leap to attain credits for his own works. “I have completed 48 works which I cannot name as it is accredited to someone; but no
Read more

CYCLING; THE NOVEL FAD

By Athira Elssa Johnson -
Image
Kochi :The state is heading its transport modes to a newer pace with welcoming arms to the burgeoning cycling craze. It is setting a new trend especially among the youngsters. This leap would fortunately bring positive changes in air pollution control too.  “Bicycle is the best companion in most of my leisure times, when I feel to take a pedal down the streets I find it fulfilled with my Cycle”, comments Niya Varghese, an engineering student, FISAT College, Angamaly.  Most of the college –going students finds solace in two wheelers for their daily transport needs; the list also includes bikes and scooters. Whilst this trend is meeting a new twist by around the maximum youngsters of the state commenting in unison that, bicycles are their comfortable vehicles.        Anna Binny, a BCom student of Naipunnya College, hailing from Thrissur believes that pedaling on cycle is the healthiest way to stay fit. She says, “Pedaling is indeed a rejuvenating ex
Read more

How Unbelievable got it right

By Athira Elssa Johnson -
Image
The trauma of rape in the Netflix series shows disturbing ways the system works around rape survivors and addresses it as it should be.  Trauma is often exploited in the media, which, in layers, has enabled rape culture by using women characters as the subject of rape-revenge plots even in big-budget movies and TV series like Game of Thrones or as a backstory to build a strong woman character in iconic movies like Quentin Tarantino’s Kill Bill. However, these defaults and stereotypes in rape narratives associated with shame and a flashback of “badly behaved women” characters are dismantled in the series Unbelievable created by Susannah Grant.  The series revolves around investigations of rapes that follow a similar pattern. The story starts with Marie Adlter (Kaitlyn Dever), one of the rape survivors. Marie has been in foster care since age three and finally when she starts to live independently a stranger breaks into her home one night and rapes her. There is no evidence of a break-in
Read more